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OwnBackup: Business Overview, Financials & Competitive Analysis

Founded in 2015, OwnBackup has rapidly emerged as a leading provider of cloud data protection and backup solutions. Specializing in securing data for SaaS platforms like Salesforce, OwnBackup ensures...

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Company OverviewProduct PortfolioLeadership and Management TeamFinancial OverviewMarketing StrategiesMarket Overview and Competitors
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Founded in 2015, OwnBackup has rapidly emerged as a leading provider of cloud data protection and backup solutions. Specializing in securing data for SaaS platforms like Salesforce, OwnBackup ensures business continuity, compliance, and data integrity for a wide range of enterprises.

Company Overview

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OwnBackup’s mission is to eliminate data loss and corruption from business-critical SaaS applications. With headquarters in Englewood Cliffs, New Jersey, and offices across the globe, OwnBackup serves thousands of organizations worldwide, safeguarding their data against human error, malicious intent, integration mishaps, and rogue applications.

Product Portfolio

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OwnBackup offers a comprehensive suite of products designed to protect, manage, and analyze SaaS data. Key offerings include:

  • OwnBackup Recover: Automated daily backups and advanced recovery solutions.
  • OwnBackup Archive: Data archiving compliant with industry regulations.
  • OwnBackup Sandbox Seeding: Securely seed sandboxes with masked data for development and testing.
  • OwnBackup Compliance: Solutions for maintaining data privacy and regulatory compliance.

Leadership and Management Team

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OwnBackup is led by an experienced team of industry veterans:

  • Sam Gutmann: CEO and Co-Founder, with a deep background in tech and entrepreneurship.
  • Aryeh Kunstler: CFO, bringing extensive financial management experience.
  • Adrian Kunzle: Chief Product Officer, with a history of product innovation in enterprise software.
  • Jim Badler: VP of Customer Success, focused on delivering world-class customer experiences.

Financial Overview

OwnBackup has shown robust financial growth, successfully securing multiple funding rounds. The company has raised over $500 million, including a $240 million Series E round in 2021, valuing the company at $3.35 billion. These investments fuel continuous product innovation and market expansion.

Marketing Strategies

OwnBackup employs a multi-faceted marketing approach, leveraging content marketing, strategic partnerships, and thought leadership. The company regularly publishes insightful content, hosts webinars, and participates in key industry events to engage potential customers and strengthen its brand presence.

Market Overview and Competitors

The cloud data protection market is highly competitive, with key players including Veeam, Druva, and Spanning. OwnBackup’s unique selling proposition lies in its deep integration with SaaS platforms and its focus on data integrity and compliance.

Sales Strategies

OwnBackup utilizes a direct sales model complemented by a robust partner ecosystem. The sales strategy includes targeted outreach, demo sessions, and a strong focus on customer success to drive renewals and expansions.

Technologies Utilized

OwnBackup leverages advanced technologies such as blockchain for data integrity, AI for predictive analytics, and machine learning for anomaly detection, ensuring robust and reliable data protection.

HR Practices

OwnBackup prioritizes employee well-being and professional growth. The company offers comprehensive benefits, continuous learning opportunities, and promotes a culture of inclusivity and innovation.

Corporate Responsibility

OwnBackup is committed to corporate social responsibility, engaging in various initiatives such as data privacy advocacy, environmental sustainability, and community support programs.

Future Plans

Looking ahead, OwnBackup plans to expand its product offerings, enhance its technological capabilities, and extend its market reach. The company aims to continue its leadership in the SaaS data protection space, ensuring that no business ever loses data.


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Frequently asked questions

What does OwnBackup do?+
Founded in 2015, OwnBackup has rapidly emerged as a leading provider of cloud data protection and backup solutions. Specializing in securing data for SaaS platforms like Salesforce, OwnBackup ensures...
What is OwnBackup's Cyborg Score?+
The Cyborg Score is a 1-10 rating from the AskCyborg multi-agent analyst-debate framework. Recalibrated weekly across business, financials, leadership, competitive position, technology, marketing, and ESG dimensions.
Who are OwnBackup's main competitors?+
The full competitive landscape for OwnBackup is in the AskCyborg report.
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