The company is positioned for growth through consistent membership expansion and new house openings, with strategic enhancements including ERP systems and premium memberships aimed at boosting profitability. However, Soho House is undergoing a major transformation with a proposed take-private transaction at $9.00 per share in cash, with financing from MCR Hotels, Apollo, and Goldman Sachs-affiliated funds.
Cyborg Score Rationale
The company is currently unprofitable and not forecast to become profitable over the next 3 years. Q3 2025 showed a net loss of $18.7M ($0.10 loss per share). The pending privatization adds strategic uncertainty, offsetting moderate membership growth metrics.
Top Insights
269,606 total members with 46 physical Soho House locations as of Q3 2025
Pending go-private transaction at $2.7 billion (including debt) led by MCR Hotels with Apollo and Goldman Sachs financing
Recent financial results include $18.7M net loss with $14.0M non-cash foreign exchange headwinds
New CFO Neil Thomson appointed August 2025 with 30 years of hospitality industry experience
Named Competitors
Club Membership Platform — Manhattan-based membership club for creative professionals
Luxury Hotel & Hospitality — Ultra-premium hotel and resort operator
Co-working Membership — Flexible workspace and membership platform
Recent Developments
(December 2025) Secured new funding commitment agreement after MCR Hotels missed original $200M commitment deadline
(August 2025) Appointed Neil Thomson as Chief Financial Officer, replacing Thomas Allen
(September 2025) Q3 2025 results: 269,606 members, 46 houses, net loss of $18.7M, RevPAR growth of 2%
Open the full interactive Soho House & Co Inc. report
Strategic research, analyst-debate audio, full Cyborg Score breakdown across 11 dimensions, and saved-company audio playlists.