MoxiWorks — Cyborg Score 7/10

Strong
Real estate CRM and marketing automation platforms

Strategic Profile

The company is consolidating its best point-solution benefits into an AI-native platform called RISE, with AI as the prime differentiator and mover of productivity. MoxiWorks has evolved into an AI-first system designed to solve the execution gap through automated workflows that drive consistent, revenue-generating actions. Rather than being one-size-fits-all, MoxiWorks welcomes partnerships with other platforms through their MoxiCloud partner program—currently comprised of 150 ReTech vendors—allowing agents and brokers to access an interconnected ecosystem.

Cyborg Score Rationale

MoxiWorks demonstrates strong competitive positioning with 400,000+ agents and 800+ brokerages on its platform. The company's strategic pivot to AI-native architecture (RISE) and market expansion from enterprise to mid-market shows execution capability. However, remaining private and limited public financial data tempers valuation confidence.

Top Insights

  • Platform shift from point-solution tools to unified AI-native RISE platform addresses core agent pain point: follow-up has been an industry problem for more than 20 years, and despite waves of new technology, it still hasn't been solved well
  • Agents using MoxiPresent average $46,000 more in annual income; those fully leveraging automations earn ~$43,000 more; when fully embraced, outcome is nearly $90,000 additional production per agent per year
  • Backed by Vector Capital (private equity), Howard Hanna Real Estate Services, and Windermere Real Estate as ownership group with additional capital secured in January 2025
  • Trusted by leading brokerages across North America, Australia, New Zealand, and the UK with 4.5-star rating on G2

Named Competitors

  • Zillow for Professionals — Real estate platform with CRM, marketing, and transaction tools for agents
  • Salesforce Real Estate Cloud — Enterprise CRM with real estate-specific configuration
  • Follow Up Boss — Cloud-based CRM and lead management for real estate agents
  • Keller Williams Command — Proprietary brokerage technology and agent tools

Recent Developments

  • (June 2026) CEO Eric Elfman discussing company's AI-first platform evolution and RISE as intelligence layer at core of MoxiWorks
  • (January 2025) Additional funding secured from ownership group (Vector Capital, Howard Hanna, Windermere); Craig Raeburn named Chief Revenue Officer
  • (June 2026) RISE introduced as newest addition to MoxiWorks ecosystem—an AI-native marketing platform built to keep agents one step ahead

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